Why Did I Change?
Nov 18
If you’ve been in business awhile, you’ve had the experience of your business morphing into something different than you thought it would be originally.
That’s What Happened to Me
When I started my business, I thought that bringing “Clarity to Business” would be enough to help more small businesses succeed.
Turns out clarity is a necessary, but not sufficient component for business success.
This is especially true for people who are “mastering the business of their life’s passion.”
When you build a business around work you’re passionate about, you face massive fear and resistance. Fear of failure; the vulnerability of putting the work you love into the world and possibly being rejected; ups and downs with money; not to mention the resistance that always appears when you begin to master the business side of your business.
Facing All This Takes Courage
Huge courage. The courage of a warrior.
That’s why I changed. To recognize what it really takes to succeed in your own business, and to supply a wider scope of tools and help for people who want to take this risk and increase their odds of succeeding.
I still work with people one-on-one and in groups. I’ve expanded my offerings in coaching and in my work with groups, to recognize that as business owners we need more than clarity. We need a workable, down-to-earth business plan; a way to understand who are best clients are and where to find them; a way to sell to our clients that’s congruent with who we are; fluency with our business numbers; and most important: support.
Here’s The Credo of The Small Business Warrior
The Small Business Warrior has the courage and commitment to build a foundation so that he/she can answer the call of his/her life’s passion.
The Small Business Warrior knows herself and her business and how to communicate with customers effectively and consistently.
The Small Business Warrior learns the simple language of numbers.
The Small Business Warrior understands his journey is ongoing, and achieves new levels of mastery and financial success over time.
Is This You?
If it is, and you want to master the business of your life’s passion, I can help. Start here.
Call to Action: Courage
Where do you see your courage? In the way you serve your clients? How you handle working with your employees and associates? The way you introduce new products or services that your customers want?
Where do you see you need more or it? Are you fully visible in the market? Do you make it easy for your clients to find you? Do you follow up quickly with the people who want to work with you? Do you know your numbers?
I’d love to read about your stories and experiences in your Small Business Warrior Journey. Where are you succeeding, and where do you need help? Comment below.
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